Skip to content
Kapital bg – kapitalbg.com

Kapital bg – kapitalbg.com

Five Ways Brands Are Using Instagram to Increase Engagement

Ashton Ballow, June 23, 2023June 23, 2023

By now, you no doubt will have heard of the popular photo tool Instagram. This is an app available for smartphones that allows users to add visual effects to their pictures before sharing them through social media organic growth services for Instagram. Recently, Instagram has also emerged as a useful business engagement tool. It has excellent digital PR potential, so here are five ways brands can use the app to increase engagement.

Photo competitions

One great option for brands using Instagram is to hold photo competitions and encourage users to enter. The app is very easy to use and plenty of people have access to it, so there’s every chance you’ll get a good response – especially if there is an attractive prize on offer for the winner. This sort of competition can also lead to greater exposure, particularly if entrants share their photos on their own social media pages.

Brand marketing

Companies can also use Instagram pictures for their brand marketing. For example, as well as engaging a SEO agency to make sure a brand can be found in search engine results, a company could add extra appeal to their marketing with eye-catching Instagram pictures of products. These can be integrated into a social media strategy in order to encourage engagement.

Event promotion

Another way to encourage engagement using Instagram is to harness people power around upcoming events. By tying in with pre-defined and branded hashtags companies can invite users to upload their own photos of the event along with the relevant hashtag thereby igniting conversation amongst your target audiences.

User photos

At the start of 2012, Instagram had 15 million users. Now it has 50 million. This rapid growth, plus the fact that many people love to share photos through social media, means that you can easily find social media users who also use Instagram. Sharing cool user photos on Facebook and Twitter can be a good way for brands to engage with new people and let them know that they’re appreciated. For instance, as well as running the more traditional photo competitions discussed above, you could get people to send in their favourite pictures on the understanding that you’ll share the best – giving your users publicity as well as helping to promote your brand.

Behind-the-scenes info

Finally, some brands are also using Instagram to share behind-the-scenes pictures of their offices to give people more insight into what they do and help spread a more human image of their brand.

A growing number of social media agencies are using Instagram to promote their brand, and so it’s definitely worth checking it out to see what the app could do for your company.

Opinion

Post navigation

Previous post
Next post

Leave a Reply Cancel reply

You must be logged in to post a comment.

Archives

Categories

Recent Posts

  • Top 10 Best Matplotlib Legend Outside Comparison

  • What Do You Wear With a Navy Sports Coat?

  • Top 10 Best Slim Coats for Men Comparison

  • Top 10 Best Foil Trivet Comparison

  • Snow for Mens Jackets

  • Exactly how To Beginning And Build Successful Home Remodeling Companies

  • Top 10 Best Outdoor Cooking Trivets Comparison

  • Jackets Style for Men

  • M-65 Men’s Military Field Jackets Coat

  • Mens Casual Jackets 2018

  • kapitalbg: Top 10 Best Asics Gel Contend 4 Mens Comparison

  • How Do You Measure Men’s Shorts?

  • Fur Lined Jacket Mens

  • kapitalbg: Thermal Printer And Cash Drawer With GST Ready Software

  • Top 10 Best Medium Fishing Reel Comparison

  • Top 10 Best What Is The Fishing Lines For Baitcasting Reels? Comparison

  • Top 10 Best Fishing Reel Holder Comparison

  • Brown Leather Jackets for Men’s Cheap

  • kapitalbg: Star Micronics CD3 Cash Drawer Review – POSGuys.com

  • Nautica Men’s V-neck Classic Fit Sweaters

  • Infant Jordan Boots

  • Top 10 Best Bluetooth Stereo Headset With Microphone Comparison

  • Ripped Jean Shorts for Men

  • Baby Girl Snow Boots Size 4

  • Top 10 Best Lcd Fishing Reel Comparison

  • Urban Outfitters Las Vegas Locations

  • Top 10 Best Phoneline Providers Comparison

  • Top 10 Best Amazon Trivet Comparison

  • Jean Jackets Vest Men

  • The Best Prom Dress Color For Your Eye Color

©2025 Kapital bg – kapitalbg.com | WordPress Theme by SuperbThemes